'A' on the 'Do Raha' poster has become quite a crowd...

 

There is a lot of color in many small things in the all-round movement of the film industry. You might be surprised, in the 1970s, parents were keen not to see the posters on street poles and hoardings at strategic intersections with an 'adults only' certificate ("just ask" if you're familiar with anyone of my generation who crossed over to today's middle-class homes). Gossip magazines on glossy paper didn't even come in. You don't want to see bold photos of Asha Sachdev, Sheetal, Shyamali, Komila Virk etc. You don't want to see such things at a cultured age. Sometimes extra-marital affair) something daring "story", story of physical attraction, heroine, co-heroine, villain as much body exposure as possible. (Do Raha)

Although such pictures were widely watched by the amateurs of the time, it was a cheap entertainment for them. Once upon a time, Rajendra Singh Bedi's 'Dastak' (1972) was a different film that made you think about social issues such as the problems of living in Mumbai where a newly married couple has to live in a red light area and the terrible experiences that come with it. On the other hand, heroine, co-heroine, villain's behavior in swimming suit, bikini was also considered very daring. In the social media of today's global era, the Maharashtrian actresses of today's generation can also be seen walking easily in shorts or bikinis. And they seem to prove that they are not behind. That is, time has come a long way and thus the “A” was as large as “A” on posters of some 'adult' only pictures, on six-seaters (large horizontal posters), on hoardings, even on theater decorations. And of course the Adeles. And this big "A" falls on the path of quite a few pictures. Although Kamal is a fact.

One such picture, 'Do Raha'. Is the "A" on the poster so big that it looks like it's the name of the picture or what? With such a good capital “A” the intention is clear, the film has some daring scenes with a bold theme. (However, at that time the censor's scissors were very sharp. The most daring scene was released from it, which was the first success of the picture. At that time, no one would have thought of making 'Animal'. Perhaps the censor's scissors would have been such and such that most of the entire picture was re-shot. It should have been done. Gossip ran rampant that the same thing happened with the film 'Bombay by Night'.) 'Do Raha' released in Mumbai on 18 February 1972. Main Theater Shalimar. (Do Raha)

In those days, every film had to be re-approved by the censors after ten years. Producer Ram Dayal did not rush it. They got it censored again in September 1983 but gave it an 'A' certificate. The central plot of this is the coercion of the heroine (Radha Saluja) by the villain (Rupesh Kumar). There is no answer as to why there was such a seemingly haphazard scene in so many spicy thrillers of that time. It should be a part of most Savang entertainment. Director Feroze Chinoy made Do Raha more dramatic. The film stars Anil Dhawan, Shatrughan Sinha, Iftekhar, Leela Mishra, Dinesh Hingu, Randhir etc. The story and screenplay of the film P. D. Shenoy's. Photographer Kamalakar. Music by Sapan Jagmohan in Indivar's Geetana.(Do Raha)

As soon as the picture was released, according to the math of 'A' certificate, there was a huge crowd of public, but probably the crowd must have dissipated quickly because many films of this kind were coming on the screens around that time. It started with B. R. The hint came from the poster of the film directed by 'Chetna'. Then there was a culture shock from a scene on Anil Dhawan and Rehana Sultan. The picture became a superhit and as if a trend of daring themed pictures was created. Except for the songs of 'Chetna', almost all the shooting was done in a bungalow in Juhu and now many people thought that we should also make a 'story' that takes place in a bungalow in Juhu. 'Chetna' was made in twenty-seven days and cheaply. This was very helpful. Low budget film. B. R. Ishhar, Feroze Chinoy, Ram Dayal, Mukul Dutt continued the film in this style. Do Raha, Do Number Ke Ameer, Call Girl, Ek Nari Do Roop, Kashmakash, Hawas, Jarurat, Prabhat and many more. (Do Raha)

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In the seventies, many trends emerged simultaneously in Hindi cinema and some of them lasted for a long time, some faded quickly. This is an eye-catching trend from the poster itself. There is a big red letter 'A' on the poster which means that there will be something wrong. During the OTT era, many web series have many kissing scenes, naked romance scenes, bed scenes, actresses in bikinis or shorts (and there is a strong belief that such scenes were given as a necessity of the theme.) Fifty years ago, however, such entertainment was side-tracked even in the mainstream…

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